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We are using Emergenetics profiling tool to profile all our team members and athletes. The reason? Easy. We want to map their thinking and behaviour attributes so learning can be...

  This is an interesting infographic (thanks to Vector Open Stock) about the upcoming Rio Olympic. The opening ceremony will be held on 5th of August. Just another...

The Olympic Games, which originated in ancient Greece as many as 3,000 years ago, were revived in the late 19th century and have become the world’s preeminent...

We at iSportsAsia agreed in all points stated below. Social media marketing for sports is as important as the athletes and sports itself. Even in Malaysia, we...

This was one of the topic discussed by the team last Saturday. As been shared by one of the team members, one parent approached and express dissatisfaction...

So how much energy do you spend doing sports? Below is an interesting infographic on this  

This article originally appeared here. The triathlon phenomenon in the UK is somewhat similar in Malaysia, in terms of increasing numbers of triathletes. But, in our opinion,...

In the past Olympics, under the IOC's Rule 40, only official sponsors like McDonald's, Procter & Gamble and Visa had a lock on advertising during the games....

Even though this is not the latest, this interview showed the gain of interest in sports marketing in Asia have been seen at least since 2012. Asia has...

This article was originally published in Managing IP, click here to view the article. This topic is interesting considering that are not much awareness given on the...