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Ancient Origins of The Olympic

The Olympic Games, which originated in ancient Greece as many as 3,000 years ago, were revived in the late 19th century and have become the world’s preeminent...

What Sports Agency Should Know About Social Media Marketing?

We at iSportsAsia agreed in all points stated below. Social media marketing for sports is as important as the athletes and sports itself. Even in Malaysia, we...

Children in Sports – Basic Guide For Parents

This was one of the topic discussed by the team last Saturday. As been shared by one of the team members, one parent approached and express dissatisfaction...

Energy In Sports

So how much energy do you spend doing sports? Below is an interesting infographic on this  

Why triathlon is booming?

This article originally appeared here. The triathlon phenomenon in the UK is somewhat similar in Malaysia, in terms of increasing numbers of triathletes. But, in our opinion,...
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Rule 40 of the Olympic

In the past Olympics, under the IOC's Rule 40, only official sponsors like McDonald's, Procter & Gamble and Visa had a lock on advertising during the games....

Sports Marketing in Asia Sees Grassroots Growth

Even though this is not the latest, this interview showed the gain of interest in sports marketing in Asia have been seen at least since 2012. Asia has...

Protecting the Brand In Sports Sponsorship

This article was originally published in Managing IP, click here to view the article. This topic is interesting considering that are not much awareness given on the...

Positive Effect of Youth Sports

Kids no longer interested to join sports? From our observation, yes, this is possible. At a young age, these kids and youth should enjoy more play time...

Olympic Swimming 101

As Olympic Rio 2016 is approaching, we will bring you some interesting information on Olympic events. We start off with the aquatic category, swimming event. The strokes, the...

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